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5 Steps To Keep Up Blog Productivity This Summer (And Why)

Posted by Scott Yates
May 18, 2016 7:00:00 AM

Anyone with family or friends that have anything to do with school knows that this month is dubbed "Maycember."

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Topics: blogging tips, why blog, blogging

4 Grammar "Rules" That Great Writers Break

Posted by BlogMutt
May 17, 2016 7:00:00 AM

Grammar is the cornerstone of effective communication.

Great speakers and communicators employ proper grammar rules daily to convey a clear, powerful message. The absence of these rules implies a different tone altogether—often coming off as lazy, ignorant, or uneducated. Even the most interesting storyline becomes cringeworthy when an author mistakenly uses "to" instead of "too", for instance.

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Topics: blogging tips, writing

3 Ways Content Marketing Creates Better Customers

Posted by BlogMutt
May 16, 2016 7:00:00 AM

Content marketing helps attract customers. That much is clear, considering the plethora of evidence showing its impact on lead generation and revenue. But you may not be aware of is just how much the same concept improves your customer base qualitatively, in addition to its quantitative impact.

Don't believe us? Consider these three ways content marketing creates better customers for your business.

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Topics: content marketing, content writing

13 Superstitious Beliefs About Blogging, Debunked

Posted by BlogMutt
May 13, 2016 7:00:00 AM

In case you hadn't noticed, today is a Friday the 13th. Before you start knocking on wood, avoiding black cats and ladders, and crossing your fingers, take a second to think about what other superstitious beliefs you as a business owner/marketer may have about blogging that could be detrimental to growth.


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Topics: blogging tips, blogging

4 Ways To Master The Art Of Writing Introductions

Posted by BlogMutt
May 12, 2016 7:00:00 AM

Blog introductions are like first dates. You only get one, and if you fail to pique the interest of your date (or ramble on about your five cats), he or she probably won't stick around to see what comes next. 

Making bad first impressions can be a bummer for your love life, and it can be equally disastrous for your content strategy. The idea, after all, is to get people to read and engage with the content you work so hard to provide.

So, if you struggle with writing captivating introductions (or landing second dates), fear not. These four strategies will help you master the art of writing introductions in no time.

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Topics: blogging, writing tips, writing introductions

Understanding The Content Creation Funnel

Posted by Pat Armitage
May 11, 2016 7:00:00 AM

So you just started creating content and thought, “Ok, I’m good.” Not really.

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Topics: content marketing

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