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How (& Why) To Build A Freelance Design Team For Your Agency

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This guest post was a collaborative effort between BlogMutt and our newest featured partner and global crowdsourcing graphic design phenomenon, 99designs. What BlogMutt does for crowdsourcing high-quality content, 99designs does the same for graphic design.
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By
Brea Weinreb
April 11, 2018

FEATURED

BlogMutt In 2018: Upcoming Improvements

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An in-depth guide to the changes and improvements BlogMutt will be making in 2018 to power effective content marketing for our customers.
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By
Paul Zalewski
November 10, 2017

FEATURED

Storytelling Through Crowds

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Over my career I’ve had the opportunity to see firsthand the power of crowdsourcing across different types of work, and writing is one of its most powerful applications.
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By
Steve Pockross
February 28, 2017

FEATURED

How A Leading SEO Agency Used BlogMutt To Overhaul Their Content Creation

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A case study through four months of conversations with one of SocialSEO's main SEO gurus BJ Enoch and their content creation operations evolution and overhaul with the help of BlogMutt's talented writer network.
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By
Paul Zalewski
January 3, 2018

How (& Why) To Build A Freelance Design Team For Your Agency

Editor’s Note: Brea Weinreb is Community Manager at 99designs, the world’s largest graphic design marketplace. 99designs Pro offers agencies exclusive access to designer recruiting, customized on-boarding and training, and tools like white-label services to help agencies scale. Here at BlogMutt, we’re working together as a partner to 99designs to make it easier for your agency to connect and work with talented freelancers across a range of creative projects.

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BY Brea Weinreb
April 11, 2018

How Agencies Should Sell Content Marketing Strategy To Clients

Marketing agencies know the pain of submitting proposals, RFPs and vying for new clients. That process is time consuming and, if it leads to only one-off projects, is often ineffective. 

According to Agency Spotter, there are more than 120,000 marketing agencies in the U.S., and the industry has become increasingly competitive as agencies continue to proliferate. If your business model depends solely on one-off projects like web design or branding, your agency will spend a disproportionate amount of time trying to win new business as opposed to providing services to existing clients.

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BY Paul Zalewski
March 22, 2018

3 Tips For Creating A Rockstar Writing Team

“Content writing isn’t just something that I do on the side. It is a core component of what I preach and practice every day of my life. Content is that important.” – Neil Patel

There is no denying the importance of high-quality content and what it can do for a brand. In fact, a small business with a consistently updated blog will see an average of 126% more leads than a small business without a blog. Website landing pages, email marketing, e-books, and newsletters also boost your brand reach and promote customer trust.

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BY Casey Cline
March 15, 2018

Hiring An In-House Copywriter Lowers Blood Pressure (& Other Industry Myths)

Lately everyone’s all a-flap about the state of inbound marketing.

Honestly, we get it. There's a lot going on.

It's all very well to download the yearly summaries, crunch the numbers, decode Google’s mysterious and ever-shifting algorithms, and clack out a few darkly comedic think pieces about what it all means on a grander scale, how our society got to this point, and how soon we can expect robots to take over the world, leaving us in a nightmare-driven, post-apocalyptic, tech-controlled horror-scape.

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BY Ruth Buchanan
February 28, 2018

Questions For An American Content Writing Service: A Guide For British, Australian & Canadian Agencies

You want to outsource content writing for a British, Australian, or Canadian audience, and you've found the perfect service to do it, but they have one big, glaring flaw: well, they can't help it, but they're American (and so are all of their writers).

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BY Molly Krumholz
February 8, 2018

BlogMutt Customer Spotlight: Handshakin' From Blog To Agency

For this month’s customer spotlight, we’re proud to introduce Matt Holmes of Handshakin’. He’s been a longtime BlogMutt customer since 2014. Long enough, in fact, that he’s been able to witness our business grow and consistently adapt to the evolving content marketing trends.

And as BlogMutt matured, Handshakin’ was growing up right alongside us, from a single blog with a mission all the way to a successful marketing agency with multiple clients, using BlogMutt content to fuel its growth.

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BY Zoe Treeson
February 7, 2018