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Four Ways that Hiring a Copywriter Feels Like Finding a Soul Mate

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Hiring a copywriter can be a nerve-wracking experience -- but when you find "the one" for your business, everything will fall into place.
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By
Scott Yates
May 19, 2015

FEATURED

How To Start A Blog: The 12-Month Checklist [Infographic]

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[Infographic] Blogging consistently is tough. Here's how to start a blog with a 12-month checklist to keep your content strategy (and you!) on task.
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By
Kali Greff
April 28, 2016

FEATURED

Editorial Calendar Template for 2016

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Download BlogMutt's Editorial Calendar Template for 2016 and get your content organized.
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By
Patrick Armitage
December 22, 2015

FEATURED

30 Blog Post Ideas For When You Don't Know What To Write About

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If you're stuck for ideas and coming up on a deadline, check out these 30 creative blog post ideas for when you don't know what to write about.
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By
BlogMutt
March 7, 2016

Your mom says you should follow us.

Four Ways that Hiring a Copywriter Feels Like Finding a Soul Mate

If you're just now warming up to the concept of blogging as a legitimate marketing tool, the bad news is that you're already behind. The discussion regarding how best to blog for SEO has already come and gone. The purpose of this post is not to rehash all of those arguments.

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BY Scott Yates
May 19, 2015

Blogging For Gyms: An Example Post

The great thing about a business blog is that it can be used to promote a specific business along with events that happen within that business. Blogging for gyms gives writers a chance to highlight features of the gym along with any programs, classes, or challenges that the gym offers. Here is an example of how a blog can promote a summer shape-up challenge for a fitness facility.

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BY Scott Yates
May 15, 2015

Blogging For The Hospitality Industry: A Sample Post

Blogging For Movie-Memorabilia Fans

Whether you own an auction house, are interested in movie memorabilia yourself, you love historical artifacts, or you have some other reason for blogging for movie-memorabilia fans, catching the reader’s attention and informing her about interesting historical items is key. Consider the following post about a recent movie-memorabilia auction.

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BY Scott Yates
May 13, 2015

5 Reasons a Content Writing Service Might Be the Right Choice

If your company is not expanding at the expected rate, perhaps it is time to reevaluate your marketing strategies. According to a study conducted by MarketingProfs and the Content Marketing Institute, one of the top five content marketing tactics for business to business marketing is a blog. Unfortunately, many people do not know how to properly maintain a blog. Whether it is fear of writing the wrong thing, lack of time to write blog posts, or inability to put into words what they actually want to say, many companies allow their blogs to be neglected for long periods of time. If you fall into that category, perhaps it is time to consider a content writing service to handle the actual writing of your blog posts. If you are unsure about hiring someone else to write for you, consider these five assets a content writing service brings to your blog.

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BY Scott Yates
May 7, 2015

3 Reasons To Outsource Your Company's Payroll Services: A Sample Post

Payroll services are invaluable to all businesses, both large and small. However, some business owners don't necessarily see the benefits for these services right away. Compelling content that is aimed at educating potential clients, and not marketing to them, is an ideal way to get your message across.

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BY Scott Yates
May 1, 2015

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