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Content Strategy Example: The "Wait But Why" Blog

Posted by Kali Greff
May 4, 2016 7:00:00 AM

Once every sometimes, I'll write a post on a content strategy example of a company or site that I all but drool over. (Literally drooling, in the case of the subject matter last time -- namely, Buzzfeed's "Tasty").

from waitbutwhy.com

This time, I'm highlighting a blog (company? site?) that I've admired from afar for quite some time. Two guys make up the brilliance that is Wait But Why.

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Topics: content marketing, marketing, blogging

9 Awesome Language Translation Resources For Blogs

Posted by BlogMutt
May 3, 2016 7:00:00 AM

With the advent and rising prominence of Google Translate in the increasingly international nature of business, you'd think we as content marketers wouldn't have any need for additional translation resources.

Au contraire.

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Topics: content marketing, blogging, language

Content Marketing Case Studies: A Start

Posted by Pat Armitage
Apr 19, 2016 7:00:00 AM

Why Content Marketing Case Studies? Why Now?

First, credit where credit’s due. 

I’ve always been enamored with UnderConsideration’s opinions and review on corporate logo design and brand identity via their blog: “Brand New.” Branding is a subjective art. New logos roll out and are either met with acclaim or disdain. 

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Topics: content marketing, case study

21 Ways to Beat Writers Block

Posted by Kali Greff
Apr 14, 2016 7:00:00 AM

How do you get inspired? Looking to beat writers block? Waiting for your stroke of brilliance?

I’m waiting, too. I’ve been waiting. And if I just continued to wait, it might come, but I’d lose a lot of time just sitting back.


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Topics: content marketing, blogging, inspiration

To Clickbait or Not to Clickbait: Is That the Question?

Posted by BlogMutt
Apr 5, 2016 7:00:00 AM

By Simon Stuchlik

It's nearly impossible to avoid running into clickbait headlines. Log into your Facebook or Twitter, and you will see them right away, clamoring for your attention:

15 Amazing Facts That Will Shock You!

You Won't Believe What Happens in This Video!

Did [Celebrity Name] Really Just Say This?

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Topics: content marketing, seo, good content

How to Go Viral, As Told By Imgur's Most Popular Posts

Posted by Kali Greff
Mar 21, 2016 7:00:00 AM

How to go viral on the internet isn't about one hacking strategy, or applicable to just one platform. It depends upon either a deep understanding of a single platform and developing content to fit, or a single, totally knock-it-out-of-the-park piece of content that people can't help but share.

In other words,

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Topics: content marketing, social media

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