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Abandoning the Inbox: BlogMutt's Transition from Email to Support Ticket Tracking

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The transition from email to support ticket tracking was an unwanted challenge for this support team, but we're more effective for it.
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By
Grace Hirt
January 11, 2016

FEATURED

How We Went From Unranked To The First Page For "Outsourced Blog Writing"

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A case study on how blog writing improved our keyword search ranking for "outsourced blog writing".
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By
Patrick Armitage
August 17, 2016

FEATURED

The Blogging Newbie’s Guide To Content Promotion Strategy (Part 1)

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A guide to content promotion strategy for blogging newbies, part 1 of 2. Includes six actionable tips make a beginner at blogging dangerous.
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By
Kali Greff
July 11, 2016

FEATURED

The Blogging Newbie's Guide To Content Promotion Strategy (Part 2)

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A guide to content promotion strategy for blogging newbies, part 2 of 2. Includes six actionable tips to take a content promotion beginner to advanced.
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By
Kali Greff
August 4, 2016

Your mom says you should follow us.

Abandoning the Inbox: BlogMutt's Transition from Email to Support Ticket Tracking

BlogMutt has a very small support team. For now, it’s just me and one other person, who was handling it all by herself before I was hired a year ago. The smallness of our team is one reason that she and I were skeptical when the higher-ups mentioned the idea of transitioning from a support email inbox to a ticket tracking system. Why would we need to change? It was just the two of us, sitting right next to each other, clearing out the inbox every morning and keeping up with it throughout the day. It seemed to be working just fine.

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BY Grace Hirt
January 11, 2016

Help Me Thrive During the Holidays: A Guide for Non-Retail Small Businesses

Day care facilities, accountants, architect firms and pet groomers are just a few examples of businesses that experience downtime during the holiday season. While folks are out spending their money on gifts and decorations, businesses that are not in retail try to stay busy and maintain a jovial spirit and light-hearted atmosphere until work picks up.

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BY BlogMutt
October 27, 2015

Small Business Advertising/Marketing Choices: Past, Present, And Future


The choices for small businesses just keep getting more complicated.

When I wrote about the death of the "publishing industrial complex" a couple of years ago, I thought that it would take a long time for small businesses to figure out that they are indeed publishers now, that they no longer need to rely on newspapers, or even on Adwords to get their message out. I figured small business operators would take a while, but then they'd realize that they could do it, and they'd start in.

I was wrong.

Small businesses got it very quickly. They are an adaptable bunch.

What I didn't imagine was how quickly they would not only get it, but get disheartened. Now they already think that they can't keep up. They see other companies doing amazing things with their blogs or with inbound marketing in general, and they think that because they can't do that, they shouldn't do anything.

The reality is that this is just the start of the inbound marketing revolution. 

 

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BY Scott Yates
September 27, 2015

The Top 5 Challenges Small Business B2B Marketers Face

According to a study by the Content Marketing Institute of America, all B2B small-business marketers face the same basic challenges. Although there's a bit of wiggle room depending on each individual business, the top five challenges are fairly universal.

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BY Scott Yates
April 28, 2015

Avoid These Four Mistakes To Improve Your Small Business Blog

There are four common mistakes business owners make when creating a small business blog. Knowing what those mistakes are and how to avoid them can help keep your clients informed about your business and gain new clients. Let's get started.

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BY Scott Yates
April 16, 2015

#MuttLine: 10 Reasons Why Small Businesses Should Invest More In Bunny Feet Deviled Eggs

#MuttLine is the wit and wisdom of two blog posts. In one.

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BY Patrick Armitage
March 24, 2015