Why We Can't See Our Own Typos (And What to Do About It)

Posted by BlogMutt
Dec 1, 2015 7:30:00 AM

Okay, so there's Shakespeare at the first read-through of "Macbeth," which he's revised ten times until it's perfect. Everyone's reading the script, when one of the actors pipes up with, "Just great, Will, but what's this 'bubble, bubble, toil and tribbles' supposed to mean?"

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Topics: writing

Keys to Blogging Success: 5 Tips for Formatting Your Blog

Posted by BlogMutt
Nov 30, 2015 10:48:37 AM

Blogs are no longer an optional add-on to fill out the corners of a website. In a world of quick information and quicker dismissal, good content can make or break a company. But, creating good blog content isn’t as simple as just writing great words. That content also needs to be easily scannable, visually interesting, and formatted in a way that is neat and organized.

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Topics: blogging tips, blogging, blog formatting, formatting your blog

Bulk Up Your Blog While Growing Your Waistline (No, It's A Good Thing)

Posted by BlogMutt
Nov 27, 2015 8:00:00 AM

Planning is everything. We plan for retirement. We plan our days and all of our appointments. Some people even plan what they will wear for an entire week. 

After a huge undertaking like Thanksgiving dinner, this is probably apparent to everyone. 

But the most important planning, the planning that can make or break us as individuals and even human beings is planning our meals. 

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Topics: how to blog, holidays

Your Holiday Blogging Plan: Stuff The Turkey, Not Your Blog!

Posted by BlogMutt
Nov 25, 2015 8:00:00 AM

You've probably got a lot on your plate right now. Between dealing with holiday obligations and juggling business responsibilities, something has to give. When the holidays come around, it's often the blogging schedule that suffers. 

But you know that it's a bad idea not to post at all, so you knock out some quick content in an effort to fill your blog with something to get by. But the truth is: that's not much better. 

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Topics: blogging tips

Enhance Your Blog Posts With News Sources

Posted by BlogMutt
Nov 24, 2015 8:00:00 AM

Blogging is an art form: it's a careful balance between providing unique content that can't be found anywhere else, while still covering the important and popular issues in your field. With this in mind, one of the best ways to provide value to your readers is to enhance your blog post with news sources.

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Topics: newsy posts

5 Reasons Why Business Blogs Work, Even If No One’s Reading Yours

Posted by BlogMutt
Nov 23, 2015 7:00:00 AM

by Simon Stuchlik

You hear it from marketers everywhere: blogging can significantly improve your digital marketing success. From drawing people to your site to establishing thought leadership in your industry, an active business blog is the engine that makes your digital efforts go. 

But especially if you are not experienced in digital marketing, you might worry that your blogs are not attracting the visitors necessary to make a tangible difference. In many ways, blogging seems like sending a message in a bottle: you may send fantastic content into the wide reaches of the internet, but don't have any idea (or any reliable way of finding out) whether that message actually reaches its intended audience.

Of course, despite the fact that you might be unaware of your readership or concerned that no one's reading your posts, you don't have to worry about it. Just keep posting

Even with minimal readership, the benefits of blogging regularly are undeniable.

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Topics: content marketing, marketing, blogging

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