Challenge: Get Productive with a Single Tab

Posted by BlogMutt
Oct 9, 2015 7:30:00 AM

When was the last time you spent an entire hour focused on completing just one task? Do you remember?

Me neither.

There are too many things diverting our attention and disrupting our collective focus (more on the dangers of that here). To make matters worse, as a society, we're all too eager to embrace those distractions. Here, then, is the challenge: embrace the power of the single tab.

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Topics: How To, tips

How Multi-Tasking Impacts Productivity

Posted by BlogMutt
Oct 8, 2015 7:30:00 AM

The ability to multi-task is often listed as a skill on resumes and a requirement on job descriptions. But, regardless of how well you juggle multiple tasks, there really is no such thing as successful multi-tasking.

Multi-tasking is simply a manifestation of limited attention spans, not necessarily a viable skill for success. 

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Topics: How To, tips

How to Write an Outline to Get Exactly the Blog Post You Need

Posted by BlogMutt
Oct 7, 2015 7:30:00 AM

In part one of this post, a BlogMutt writer shared some general best practices for collaborating with ghostwriters to make sure they have what they need to make you happy. In this installment, we get into more detail and share how to write a quick outline to effectively communicate your ideas.

As much as they would like to be, writers aren't psychic. If you're hiring other people to write content for you and only give them a handful of topics to work with, they'll do their best, but they aren't going to produce the content that's exactly what you pictured when you chose the topic. Providing an outline, on the other hand, means that the writer knows exactly what you have in mind for the article — and that means they'll produce the content you really need. 

Wondering how, exactly, you're supposed to produce that perfect outline? After all, writing isn't your thing. That's why you've outsourced it! Don't worry. You aren't back in high school. The goal of this outline is just to let the writers know what you're looking for.

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Topics: ghost writing, content writing service

Improve Your Content Marketing with Data

Posted by BlogMutt
Oct 6, 2015 10:05:00 AM

"Data" and "content" may seem like a contradiction to some - but as it turns out, that's far from the case. In fact, data should play a crucial role in your content marketing efforts. A new article in the Harvard Business Review examines how to use data in content marketing and how data journalism can help you achieve a variety of success benchmarks.

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Topics: content marketing

How To Use A Semicolon: Two Easy Rules

Posted by Courtney Tobin
Oct 5, 2015 7:00:00 AM

The semicolon is one of the most misused punctuation marks in the english language—even among very good writers. Maybe you avoid using semicolons because you aren't sure exactly how they work, maybe you liberally interchange them with commas, or maybe you just don't like using them at all because you prefer concise and pithy sentences. 

Whatever camp you fall into, you're probably reading this because you want to know how to use a semicolon correctly. After all, it can be pretty handy to have in your writer's toolbox. The good news is that you don't need to know all the mechanics of how semicolons operate to use them correctly most of the time. There are really two basic rules you need to know. So, this isn't an exhaustive list of how to use them, but if you can remember these rules, you'll definitely use semicolons more confidently.

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Topics: writing tips

Letter From a Ghostwriter: How to Get the Blog Posts You Really Need

Posted by BlogMutt
Sep 30, 2015 7:30:00 AM


An open letter from a BlogMutt writer, part one in a two-part post on how customers can get exactly what they want in their content.

Dear Customer,

I love to write. Let's get that straight. I love to create the best possible posts for BlogMutt customers. It always comes as a disappointment when my posts are rejected, because that means that I have been unproductive for the considerable time I put in writing that post, and you are now that much farther away from getting the post that you actually need. I hope we can avoid that, but in order for this to be a mutually beneficial relationship, we have to help each other out.

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Topics: ghost writing

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