Blogmutt is about much more than helping with your Search Engine Optimization. We also help your site just look more current. When you go look to a site, if nothing on that site has changed in months doesn't it make you question that site just a bit? Make you think that perhaps nobody's really home?
But SEO is important. Before anyone can interact with you, they have to find you. For that, you need to let Google know what it is you do.
SEO is now a large and complicated industry, but it's also evolving quickly. You may wonder if it makes sense to create a bunch of original content for your site now. The answer is, in short: Yes! Indeed, it's one of the most important things out there, and the importance of having original content will only grow.
Two recent graphical representations from two of the more respected names in SEO brought that to life for us.
The first is this chart, the "periodic table of SEO."
We like this kind of stuff, but we are kind of nerdy that way.
Anyway, the chart works from the top left. So, what's the "element" that comes first at the top? Quality, original content. In other words, if you do nothing else, you should create original content all the time and post it on your blog.
The second graphic that tied together with that one to inspire this post was this one:
We just saw this for the first time because it was part of a speech from March of this year, even though the original post is now a couple of years old. If anything, however, the bar that's at the top now is probably even now even higher.
That bar, of course, is original content. Just a few years ago you could use SEO techniques to make some pages do well in search engine results. Now the sites and pages that have original content are the ones that do the best.
If you are a blog owner who is just too busy doing the rest of your job to create all original blog posts, well, don't worry. All you need to do is hire a quality blog writing service. We are here for you!
I spent years as a writer and editor, and wrote a nonfiction book before starting BlogMutt with Wade back in 2011. I love words, and I love working with the amazing staff and dedicated writers of BlogMutt who also love words, and know the power that they have. Also, this quote: "I love deadlines," Douglas Adams said. "I love the whooshing noise they make as they go by."